Launch Your Blog with a Bang

May 8, 2009 by Michael J. Aarons  
Filed under Blogging, SEO



There are certain charactersitics of a celebrity blog. One of these is that whatever the beginnings, celebrity blogs are often flooded with a lot of traffic and comments, due to the fact that the author is someone well known. Sometimes, it’s the celebrity of the author that makes the blog popular, and not necessarily the content. Sometimes, thoguh, it’s the blog that makes a celebrity out of a person, not necessarily in the mainstream sense of the word “celebrity,” but in the blogging sense. Several people have found themselves to be considered celebrities in the blogging world because of their accomplishments. And one way by which these people launch blogs is by doing so with a bang.

What exactly does launching a blog with a bang entail?

Write a collection of stellar content

The mistake that a lot of starting bloggers do is that they post one or two articles, and then they think their blog is the best thing that has happened on the Web. They aggressively market their blogs to their friends, to social networks, and to other bloggers, when in fact their blog is not extraordinary at all! And so the intended readership is not reached. And the blogger’s interest fizzles out.

In contrast, when the founders of Performancing.com launched their blog, they had built up at least a couple of months of excellent, groundbreaking content. They kept on this momentum for a few weeks, and everybody was talking about how great these guys were at running a blog. That’s one way to launch with a bang. Make sure your blog is worthy of conversation even before you formally introduce it to the world.

Establish yourself first

Another big mistake that bloggers do is assuming that they are big just because they can publish blogs. Reality check: just about anyone can publish a blog. In fact, there are tens of milions (or more) blogs out there, published by just about anyone. If you intend to launch a blog with a bang, it might be a good idea if people knew you first as an authority in something.

When Problogger founder Darren Rowse lauched Twitip, he was already established as a top problogger, earning a good living from his blogs. He was so interested in using Twitter that he decided to create a blog all about Twitter, and how people can best use Twitter as a productivity, business, and networking tool.

And as expected, Darren’s fame preceded him. Twitip became an instant hit not only because of the usetul tips that the blog gave, but moreseo because Darren was an Internet celebrity.

Launch your blog with a bang. But make sure to follow throuhg by being consistent. Only then can you attain the status of celebrity, or at least get a decent following.



Comments

Feel free to leave a comment...
and oh, if you want a pic to show with your comment, go get a gravatar!