Don’t Take Things for Granted – It Might Help Your Readers

Last month I met a blogger and we had a long chat about trends in blogsphere. Although he was quite adept in his field and had an extremely polished vocabulary, he was facing few problems with his blog.

He had started a blog just a month ago. He was, however, out of topics. He felt there was nothing more to write about. Everything he knew was written by him in just 17 posts. There was definitely a problem which he failed to notice. Hence, I promised him to check his blog and provide necessary solutions within a week.

After reading all his posts, I derived my conclusion instantly. He was a very skilled writer and had enough knowledge about the topic. His problem, however, was not end of topic. But he had taken his level of knowledge for granted. Explaining basic things in his niche didn’t make sense to him. He thought it was too obvious, and people would definitely know all these things.

I explained him the importance of starting from the basic and writing a separate post about every possible topic he had learned over years. He was not quite happy with my solution as he wanted his every post to be unique; something that was never written about before.

I faced a similar problem when I started this blog. I thought blogging tips are available all over the web, what difference I could possibly make. I wanted my every post to have some piece of information nowhere to be found on the web. I soon realized this strategy wouldn’t work if I want to have a long term blog.

Instead, I focused on the importance of simplicity. Breaking down things into many posts and explaining each point in-depth is the key. There may be many people smarter than you around the world. However, a major part of world’s population is still looking for simple information, with essential elements.

And it’s completely okay to be out of ideas. Instead of trying to hard to think about new topics, here is what you can do to post simple topics.

• Mention some experiences you had
• Write about the problem you faced recently and how did you overcome it
• Write about how you learned a significant lesson
• Think like an expert, write like a beginner

Remember, it is not necessary to write everything you know in a single post. Break it down into small topic and cover the depth of each of them.