Branding yourself or your company is not easy, it take efforts to make your mark in the industry by serving good quality products or services. When you want to create a brand in front of your users you are actually trying to engrain a certain image in their minds so that they will recollect it when they are out shopping in similar lines we are going to discuss few of such things to create your online brand. I have seen many users often changing their nick names or company names or creating 4 to 5 accounts in one single networking site, this is completely wrong, how can you expect people to remember you with different names and images every time they log in so make sure to start using the same user name and the profile picture in whatever social networks you register to.
Consistency is one thing you have to maintain if you are really keen on creating your brand image in front of your readers. If you are planning to use different services then stick by the same user name you did for the last site and also remember to use the same for your messengers too. This will help people remember you as some company they talked with last time and having the same email addresses as your user name gives an added benefit as it becomes easier to recollect it while mailing.
If you have selected to write name in particular style then stick by it, for example, if you write “ThriLLer” then make sure every time you type in your user name you type it in similar lines. By this I want to tell you that you have to maintain the alphabet consistency. Post the
same profile picture for the all the networking sites, if you have put some company logo then match it the same way in all of the profile networks. It is best advised to have your company logo as other users will remember the logo better than the face. Some networking site allows you to have your custom made template that will help to build your brand, so if you are creating some attractive template with company design logo at the back and also including some elements of your company this will give you an extra personality. The same template can be used for other networks that permit custom designs.
If you are the one always sending in emails it is best to format a good email signature so every time you send mails the signature is added automatically at the end of the mail. This will help you to be consistent in every email that steps out of your mailbox. Make your presence felt in all the networking platforms, the prime most important is having a proper website designed with a professional mail address. If you have just started off, then you need to learn a lots of things about networking, you can select your niche by deciding on the topic which you like the most and then proceed ahead with joining the similar networks that will help you develop your skills.
The world of Internet has bought about a complete change in the way we did business, now you can do business with someone who is miles away from you, it doesn’t matter what business you are doing, you feel connected, and this is the magic! First came Internet era, then came websites, messengers, chatting, networking and now latest, the blogging craze. As much as blogging is popular today, with blogging there are lots of other perks too, you can advertise in your blogs, you can become popular, increase your networks of friends and so on. Blogging is just not a business today, it’s an unlimited business with unlimited money, yes, you heard it right, you can earn money just like having some currency printing machine at home. It’s finally all about the market credits for a blogger, today credibility doesn’t come easy to anyone, you have to be credible by putting in right inputs. Credibility had always played a big role in making your blogs popular, the more people come to your blogs, the more popular you become and the more they like reading or following you, you will be more creditable, it’s like a cycle which is never ending. Even while the blogging business is becoming huge these days, making money through blogs is even bigger a choice people are making because it has lots of perks attached to it.
We can well match the word blogging with “cashing”, people are cashing in great money by writing blogs, once you start your blogs you can put adsense banners which will get you income. People are coming with new innovative ideas to make their blogs look attractive and at the same time earning money too. The earlier blogging networks had nothing more than just few ads and written posts, today the scenario has changed, the simple look has been replaced by more smarter and sophisticated look with Adsense advertisements placed all over, dominating the headers, sidebars, footers, etc. its been now a long time I am into blogging, I have seen many ups and downs, issues, allegations, misconceptions relating to blogging industry, I wonder sometimes whether sponsorships really matters in blogging world? And that whether it really mattered in blogosphere?
There have been loads of debates raging over companies like ReviewMe and PayPerPost which allowed bloggers to generate income from blogging about company services and products. While these companies paying to bloggers was never an issue, it threatened the credibility of blogs relating to problems like transparency, disclosure, claims, etc. people insisted on having sponsored posts marked so that they don’t mislead the readers. In the world of blogging, you have to be a crowd puller, you don’t become credible in just one day, people like to follow leaders and read what they have to say so generate ideas and put them in a creative way that will attract traffic.
So if you want to earn few extra dollars than put in all those efforts today to become credible in blogging market. Once you have credibility with good market reputation, you will attract sponsors who will finance your projects. Be faithful to the blogs you are writing, if ever you come across writing such a stuff which will have conflict of interest, its best suggested to disclose everything. Once you disclose everything, there is no fear and so you can fully accept the sponsorships without sacrificing your credibility, the thumb rule you should follow is to write great content which are pleasing to read and do not offend anyone from whichever industry they belong to. Based on your content you will have good ranking in blogging networks.
Creating and writing a blog is as important and as special as attending a child, as your baby grows so does it needs, the same thing is with blogs. Your blogging network may not reach bigger heights in just one day it takes time to build its network as you tend to it lovingly, it will grow rosier by the day. Your blog is just not one thing that you want to convey to your audience but it’s that network through which you will open up your heart to people and make them listen to what you feel about any of the subjects. It’s a sense of reverence that you get while giving birth to your blog because there are endless possibilities through which you would be able to target your audience in a very unique way.
Giving birth to your own blog is as beautiful a experience as tendering to a new born child, a one of its type experience that you will never regret in your life, your blog may not attract attention from people in just one day it’s a gradual process and will get to the target as time passes by. The point that a written blog itself can stimulate anyone’s thought is itself a very amazing thing, you can change a person’s mind block through your writings. As a child comes to world after 9 months of its inception so does the same thing for work, to build its solid network of readers on your blogs it takes time and determination to grow to the highest peak.
There are so many things you have to look to while planning your blogging network, after a careful judgment and valid plans you can come upon a perfectly powerful blog which will influence your audience and listen to your say. Planning your own blog network is like planting a seed which will give you good seeds in the future, blogging just doesn’t come in one day, it doesn’t emerge out of no where, you have to put your efforts in bringing it up. Whenever you see any big network of bloggers, just think someone once made big decision and taking risk in starting their blogs, its so much exciting to see your network of blogging grow in to a real big blogger’s network, you can put up your own ideas, your own thinking, your own writings in your own blog. You can even build up your own community where you can share your views and also learn lots of things, writing blogs can earn you much more money than your 9 to 5 job may be paying you.
Before you head out for writing your own blogs make sure to write down your goals and plans on the paper, then slowly get your physical plans into implementation, also be specific to the point which you want to write your blogs on. May whatever time it may take to start with your blog, choose the right path even if it means letting your plans getting postpones. Hurrying up may speed your work but you will never get the quality for the same. Nurture your creations with creative ideas on the blog, get advise from experts in the field and make sure you write interesting things on the blog that is going to attract people from all genres of life. Shape your blog the way you always wanted using your ideas, advise from experience people and get your thinking into actual implementation, start thinking over the type of design, the colors that you are going to use in your designs and develop concepts which will attract more audience in to your project.
Put creative time in shaping your blogs, just don’t do it for the heck of it, try and give as much efforts you can give in shaping your blog because the efforts put at the start will yield good fortunes in the future. Pump your blog with good items for people to read as the baby is continuously fed with nutrients and energy food. Try and get maximum of information to put in your blog and make people addicted to read your blogs on a daily basis. In blogging world, remember the fact that the content is what makes the final say about the text you have written, introduce people slowly and steadily to the point you are trying to get them to agree, marketing is what makes your blog popular but only when it is good enough to market. A baby comes out of the womb after going through labor pain similarly for blogs you have to go through the pain also accept negative comments from people before reaching the highest point. When you nurture your blog with good informative topics then is the time that you have been really successful with the matter you wanted to convey to people.
Join different social networking site where you can make your blog popular by getting your creative ideas in to marketing of blogs, you can also try giving comments to people on other blogs network and also comment on your own blogs too. In the world of blogs, there is nothing like marketing in actual terms as you get your blogs in to A listings you will automatically become popular through suggestions of people. as you have started with your blog, your blog is born and you are also feeding it with information that people want to read but its not over yet, blog is a continuous process, new information has to come in and keep people entertained.
The only time you have to stop is when you want your blog to die, it is obvious that you will never want this till the time you are alive, so its obvious that you will try and keep trying your best to get the best in your blogs and make it worthwhile. While maintaining your blogs good things as well bad things will occur to you but you need not worry and get up set you have to drag it full-fledged with positive approach with positive talks on your blogs. When your blog is growing you are surely going to face many problems but never let those problems get in to your ideas of growing your network, you will face number of problems like spamming, hackers, haters, content scraps, bad comments, etc. but you only choose your path to success rather than getting distracted. This is the only way you will get to success. Listen to yourself and go ahead writing whatever you feel on a particular topic.
Marketing Plans, Marketing Strategies and Marketing Tips
Giving out before you get is a long lost termed talked by experts, organizers, event managers, public speakers in varied promotional events, when we are talking about products, their marketing strategies, marketing plans there are so many things you have to take care of before splurging out all your money on marketing. You must have heard these terms very often like adding value for your audience and also building the trusts amongst your prospective buyers or customers.
You must have noticed this many a times that lots of marketing people, the leaders of marketing as we call them have spoken about this topics, its all so monotonous, so many times we keep hearing the same things again and again and the wonder in this is every time we hear it we find it new because many a times people just don’t get it right the first time, the main underlying principle to succeed in online marketing, or networking or selling is the art which is to give before you try getting it meaning that before you head out to get something from someone try giving it with pure heart without any expectations.
If you understood just what I said you will see, that it really makes a sense to do this, offer and see for yourself the different it will make to your brand value, obviously no one would like to be scammed out by their money so everybody is cautious while buying things online. People would not like to waste their hard earned money on just any product they need to have taste of it before they start buying your product so obviously they will do some online research about the product, the company, its reputation in the market, etc.
Customers would not like to be lied from sellers, so they become a bit hesitant in understanding or believing you of what you are claiming of the product, no one would like to have their feelings exploited so the customers become a bit wary of accepting things and trusting you, it is natural for them to behave that way because they might have been fooled in the past and are being cautious this time so that they are not fooled this time around.
We know that life is not easy as it seems to be, it’s a defense mechanism which is meant for self preservation with the life which is so brutal and short. People are just fed up with sledge hammer pitches and hard selling everywhere, they are just fed up of their routine glitches on a day to day basis, as they face the hard shelled life outside they only go on to become more stronger and the plaster of bad experiences cover them up. There is one way out which people can lower their defenses and commit themselves to you by keeping your best impressions in front of them. Just stop thinking of what they will be thinking of you, you are sure that you are not spamming and so you go ahead in marketing your product that is going to fulfill their needs. You are just here to achieve your goals and that you are not going to take people into any sorts of spasm, make a good image for yourself, your company and the product if need be reframe or replan your marketing strategies.
The marketing concepts are very simple to apply practically when you are not spamming you are obviously doing your best to give the best services to your clients. Its about adding up the value and building the trust of your clients, letting go of these old concepts go in for a single latest concept relating to marketing that says “Give before you get”.
Give your client a free advise and free content which they can use for their future referrals, if possible try to give them freebies which will make them more interested in your product. You can even point some of the things or tools which they should know, you can also advice some concepts regarding the business and also answer their queries, make use of the marketing tips they can use in their business or lives, try to give your clients surprises with new presentations and new products. Interact to the maximum extent you can so that you will know their choices and make promises that you will fulfill, do something that will make a history and make your name famous as a giver of things.
People should know you as giver; the person should speak gaga of you showering you with compliments like the “that person gave me an awesome gift”, “he is truly a gem person”, “he values his clients”, etc. you should make such a first time impression that a person should trust you of your words and believe you blindly next time while buying any types of products from you but make sure you don’t fool them of their hard earned money. Promise the things which you can fulfill for them. Always give people a good experience so that they keep coming back to you.
The above mentioned things are some of the thoughts that people have to be thinking of you when you are doing business with them. This is all inner heartfelt wishes they should be having for you, mention the maximum details about yourself and your business that will give them the detailed knowledge of your company and the products that you are selling. This is the best way you can be rest assured that your prospective buyers will buy from only you and not your competitors.
Make sure you have a good layout of the site and people don’t run away after looking the design and color of your site, your site should be very soothing to the eyes and pleasantly spoken about different types of products in the site. Keep minimum links of your site on the web, don’t think that putting larger number of links will make you more popular. Try to manage what people might think of you or may feel about you this will let you know what they want exactly.