3 vital features of a Creative Entrepreneur

May 19, 2009 by Chris  
Filed under Leadership Skills

If you are creative enough then you open yourself to the great outside world opportunities, all the business or the decisions you take in life have many an uncertainty and risk factors involved but we have to face them and not turn away from it. If you think of Marla you might well wonder how she is having a ball, how she has been the queen of roost and what all things does marla know that Lou doesn’t know. To put it straight and perfect you should first understand what qualification a person is having, not just the book knowledge a person has to be creative from inside, Marla is one of those consummate creative entrepreneur, she has one of the best qualities that anyone would vouch for, being a creative thinker, if you have yourself those inner qualities you can do whatever you wish in life, people get things done when they are serious of their thoughts and serious about achieving their targets. Marla has a reason; people love her because of the reason that she doesn’t fear failure and is always ready to work with big or small enterprises, even an ally. Its not just her niche in artistic world she also has great entrepreneurial vision which allows her to do magical things that leads to great opportunities just out of no where, her mind is that of a business savvy mind which always is looking out for something new.

For mastering in things you want to achieve in life you have to have that creativity in you and the 3 critical skill sets which are mentioned below:

leadershipAll the successes in life are not achieved with a click of a mouse you need to master them by putting your skills and sharpening your skill set with due knowledge setting your objectives straight.

  1. Collaboration – you have to connect to your partners to come out with good solution that will help you to keep pace with the competition, it will help you to work in close bonds with clients, partners, investors and professionals.
  2. Creativity – you can create new ideas by generating them, evaluate them with effect and take actions to run them in the company that will help you increase your sales and provide good services too.
  3. Entrepreneurship – identify the opportunities that come your way in market place or also in big companies, change your skills into actions and implement them.

We have known and we have seen that entrepreneurs totally rely on the creativity aspect and produce wealth accordingly if you see the modern day entrepreneurs you can see the concept of wealth creation goes even further as John Howkins rightly said that creative entrepreneurs are those who use their creative power to create wealth which lies in themselves rather than using outside resources.

By using their creative power entrepreneurs create value for themselves and for the company, the value is not just the physical products but these are some of the most demandable intangible assets like the brand name of the company, reputation, intelligence and network of partners. They are so used to projecting new things and bring up a desired position in the market and elsewhere in the world. The people who are creative entrepreneurs are not always freelancers, some are bound by company regulations and restrictions but they can surely help to innovate and bring up new things in the company. Freelancers are the people who do their work independently they are not bound by any regulations, they are paid by companies or individuals for particular task they are asked to do. This is the way they earn their livelihood, they charge their fees by the projects they day, on an hourly basis or daily basis depending on their work type. Freelancers are always in search of new challenging work which will give them proper edge over their other counterparts who are working for companies. Creative entrepreneurs are those individuals who are always ready to grab new opportunities thereby increasing their own expectation, and they produce results accordingly, the very same outlook brings them good opportunities and create a system for themselves and others around them that will help in wealth generation. Now let’s take a quick look at Mary’s story.

There was this young girl who always wanted to draw pictures, at the age of 11 she had enough of skills that her family created a studio specially for her by emptying their closet this was the place where she used to sit and draw the pictures for hours together without worrying about summers or winters. Slowly and gradually as the days passed she turned from a girl to woman and still kept on drawing pictures. She finally took up a job at some ad agency and also did freelancing work for clients with commission but she was not very happy with the type of the work she was doing that of drawing things which were ordered so there she started with her licensed drawings which she herself designed and sold to other greeting card companies and there grew her income level and her satisfaction for the job increased.

Not only just greeting card industry, she ventured out into other media and also hired staff to look after her wide number of fields. Even today she keeps drawing all her licensed designs and her staff get them reformatted and get them licensed for calendars picture, cards, animated films, t-shirts, mugs, books, etc. she became so famous in just no time that she launched her national magazine with her own name “Mary Engelbreit’s home companion”. If she wouldn’t have taken this step of doing some thing of her own, she had be freelancer or a contract author with companies to design their products. Mary would surely be happy individual with income and all but wouldn’t have got the satisfaction of her skills what she has today. She is now an entrepreneur, a creative entrepreneur just through her talent and hopes she has reached such great height, she now licenses her art and has built up a big business behind her name. she has already touched $1 billion of sales through retail selling, the art lovers know her name well and is an inspiration to millions of people world wide. She has also partnered with charity first book where she promotes literacy by giving millions of books to children belonging to the parents of low income group.

The concept of conventional thinking pursues the world of art and business as 2 different entities, they don’t have anything in common. We are all here to think of all the uncreative ways through which we can look at things in the case of Mary Engelbreit we can see the qualities of both an artist and that of an entrepreneur both of them working in great harmony.

While still many of us keep deciding out future plans till we finish our high school, there was this girl who made a firm decision of being an artist some day just at the mere age of 11, she has taken her company to amazing heights through her sheer hard work and success and of course dedication. Mary Engelbriet studios have acquired world famous name today with global licensing of her designs and she has entered in different arenas like the retail business, she is the same girl who still sits with her designs with same enthusiasm and with the same wonder, the same hopes and the same imagination.

Caterina FakeTake the case of Caterina Fake, a designer, she started out with plain designer and was later working as Art director in some famous company, she also started with photo sharing portal which is today world famous. her famous business interests include sitting on the boards of creative commons and Etsy, she also takes interest in speaking at conferences and also gives lectures at universities and takes initiative in advising the starters in the field. She also takes deep interest in writing and also writes some fiction stories and also takes keen interest in poetry, art installations and making sculpture designs. Do you think her business is any different from the works of a creative artist?

Creative has no end. Marla wouldn’t have said so, she is herself “Artist in business” promoting business line, she describes herself as being an artist who is involved in the business and also an entrepreneur whose main line of business consists of creative art. Today we can term anyone as an entrepreneur because somewhere or the other we have created that niche for ourselves and others so that we can pursue our own life goals. Lou is finding that in full fledged, working out on his costs factor, the fears of steady job and searching a predictable career path, these are now only historical relics that change with time. The risk here is that of security the steps we take while adopting and entrepreneurial approach, we take up responsibilities and try to develop our skills in that field, we build up our network of clients, partners, investors and also build up a good reputation and proper skill set to achieve our goals. If we are working somewhere, you always learn something or the other, a learning experience while earning money and its an investment in itself that will remain with you as a knowledge forever.

This sounds like a real great news for someone like Jack who loves his independence unlimitedly. He always has something or the other to offer for some creative side of the projects currently on. He will go on and on till the time he become bored of his work and is made redundant, he keeps writing blogs every evenings through those flexed muscles landing him a book to write may not be a bad option after all, he has his collaborations with people around the globe. He knows that he can make it really big by writing blogs and make it big and take it too bigger heights, its not just about achieving one’s dreams it actually takes more than your dreams to succeed in the path you have selected.

The economy today is full of creative artist where people want to see something new and something which has good logic. It might sound easy to come up with creative ideas but only the artist knows what it takes to during brainstorming sessions. We can start up with a total different avenue in the field of art and creative. Please do not forget to write your comments regarding the things I have written and tell me your views of being an entrepreneur, the challenges that you will face and also using your creative side at the same time, etc.

Success – Achieved by Using 3 Easy Marketing Tools

May 11, 2009 by Chris  
Filed under Blogging

post8_success1There are many individuals who try to nab their piece of the pie to accomplish success by building an online business within the vast world of cyberspace on the Internet. If this describes you and the venture you are undertaking, there are a few things that you will want to keep in mind to ensure that you do in fact accomplish the success you are seeking.

When this is the type of venture that you plan to focus your interest in, you will want to pay special attention to the wide variety of factors that are involved in such an adventure. Doing so will ensure your business will earn you large amounts of revenue. Three of the most important that I have also found to be the most effective are listed below.

  • Begin a blog – Taking the time to create an account at places such as TypePad or WordPress will have you blogging with the pros in no time at all. There are a variety of common questions that many customers inquire about your business that would be perfect as a topic to blog about. Including valuable information that the customer will benefit from will quickly prove to be an advantage that leads to success. There are even some very useful programs that numerous entrepreneurs take advantage of that can easily drive a large amount of traffic to your site by gathering email information as visitors view your blog. Family members and friends that visit your blog can also help tremendously by posting your link in their Myspace or Facebook page. You will be surprised at the amount of traffic that will be created that results in a more popular website that has the advantage of earning more money.
  • Email marketing using Newsletters – There are numerous companies that offer professional email marketing techniques that can result in large amounts of prospective leads. There are endless amounts of websites that provide helpful information and tutorials in showing you how to use the most effective techniques of the templates that are provided from email marketing professionals. Communicating weekly or even monthly with subscribers works very well for driving more traffic to your page.
  • Social Networking – Feedback created by colleagues, family members, neighbors, and college friends you are linked to on sites like Twitter, Facebook, and others, will ensure your blog becomes well established.
    After a small amount of practice, you will have the skills needed to build an appealing page that is successful, can be tracked easily, with very little out of pocket expense.

From Good To Fantastic Without A Ton Of Changes

May 10, 2009 by Chris  
Filed under Blogging

Improving on the existing marketing strategies that are in place for the products and services that you already offer to your customers and potential customers canmarketing_strategies be a tremendous advantage for gaining higher numbers in profit without having to stick your neck out by jumping into a completely new business venture. This is the type of thinking that can also result in putting the current success of your company out on the line. Making an irrational move such as this can often lead to a disaster that you will very quickly regret and certainly is not worth the level of risk that is often involved.

If you have already enjoyed a certain amount of success with the specific products that you offer, then why would you even want to change the products that you have available? Instead, wouldn’t you rather just add upon the marketing techniques that you are currently using so you can reach new heights and levels of revenue that are coming in?

A Good Product Is Important and Can Improve With Effective Marketing

Believe it or not, every successful online business that you see has not always achieved their success by grabbing a strong hold onto the winning secret of the best products or services that can be found on the Internet. More often than not many of these companies have spent a lot of time on marketing strategies in earning their hot spot in the limelight. This is generally done by simply building on top of the existing methods in a variety of marketing techniques that are being used, and this technique ultimately gains them a large amount of exposure and popularity.

Would You Like To Know Where To Begin?

The ability of being able to take advantage of owning an established business on the Internet that is bringing in large amounts of revenue in any arena is an achievement that takes a considerable amount of time and effort to accomplish. Contrary to popular belief it is not generally an advantage that is handed to business owners on a silver platter. Before you will be able to begin standing on a solid foundation underneath your business that continuously holds it up, you will first need to understand each fiber of the foundation. It is something that often requires time that is spent on connections and relationships that are established as possible leads, promotion of your products through many of the social media networks that are available, and being able to grab a strong hold on the attention of readers through well-written and informative articles. The bar of success that will begin rising for your business will depend not only on the informative content that you create, but it will also be determined by the marketing skills you use and in the persistent approach that is put in place.

Do not waste your valuable time trying to search the Internet over for an earth shattering idea or product. Your business will benefit a lot more if you will simply build upon existing products and services that you already offer to your customers and simply improve on the marketing strategies and methods that you plan to put time and effort into. Spending time in asking yourself ‘how’ instead of ‘what’ is one way to tunnel your vision to a higher level of popularity, leads that can turn into long-term relationships with clients, and more revenue.