How to attract traffic to your site through good titles
September 5, 2009 by Chris
Filed under Blogging, Google, Leadership Skills, Writing skills
Blogging has become real huge now and I have seen many companies publishing their ads through blogs rather than printing postures, may be that this way its more economical and can reach wider audience too at the same time. But what really attracts a person to the blog, is it a title or the body of the article or simply through a suggestion. Most of the times it happens and even few of us might have experienced that we read articles based on their titles, if the title sounds interesting than it can lure your readers into reading further. Some of you, who are new to blogs, might not even know that your titles or the keywords are the prime most important things that will direct a position of your site in search engines. If you have attractive title with widely used keywords in it then surely it is going to push your site at the top most pages of the search engines but for that you need to come up or rather know the key words which your audience would be searching over the net.
So before you head out to write your blogs, the first and foremost is to decide upon an attractive title for your blogs. You must have quite noticed when you search something over internet there is more probability of you finding the pages with exactly the same words that you typed in search engines the reason being, the site members have researched well as to what their audience would search, identifying such keywords is not difficult and with the help of Google adwords keyword tool you can find all the keywords which are searched the most.
You can only build your brand over your blogging

networks once you gain your readers support and that will gradually happen as they start liking your topics and the content you have written. Make use of google tools and research the words that the users are most likely to type in search engines, if you belong to a particular niche say writing only about management then search for words which people would search. Remember, while you put in the keywords, think of the words that you as a reader would be keying in to search for the topics that would give you an idea.
The search volume for the keywords will help you find the volume of the key words which are searched on Internet on a monthly basis, if you have few lots of words then go for the once which are rated highest in the adwords tool. Keep in mind that even a single word in your title here and there would cause a lot of changes in your rankings, in my research I have found that the titles which starts from “how to”, “how is”, etc. are the most searched upon compared to normal sentences and its but obvious when people would search to find the procedure for something they are going to type “how to”. So research well for the titles you are going to put in and get good search engine rankings.
Signature File Importance
June 14, 2009 by Chris
Filed under Blogging, Leadership Skills
The area that identifies you at the end of your forum posts and emails is your ‘Signature File.’ To use this to its fullest potential, you have to put some thought into it. The same consideration should be used on your signature lines as would be on your paid advertisements. This way it can really work at a high potential for you without wasting space. It is important to not attach your signature file to anything that will reflect negatively on your business. Thus make sure you post it on forums that are your actual message or advertisement. Email jokes that are not very appropriate should not carry your signature.
- Capture A Click – You need to make sure your signature file can interest your viewer. It needs to be clear and direct, and it needs to state the benefits of your program. Thus receiving a click.
- Little is Much – Short and Sweet is what is needed. If it is too long and drawn-out it will probably be ignored. If your signature file is too boring to read, attention will go elsewhere. No matter how many websites you have, only apply 1 or 2 URLs to a signature, otherwise it will take away from effectiveness.
- Keep It a Simple Signature – Never assume that your readers know as much as you do about your business. Do not talk jargon it may confuse them. Confused people will say “no” to your program. Stay clear and concise so anyone can read and understand how your product or service can help them. This is not the place for terms or conditions. Don’t go crazy with too many links and such. People outside your industry need to understand who and what you are and what you are selling. For instance, all people have skin, but not everyone knows what an epidermis is. Therefore, explain yourself briefly, clearly, completely, and interestingly.
- The Customer Snag – There are ways to catch the information of someone who visits your site after reading your signature file. Offering free things to collect information is a good idea. Things like a free newsletter or calendar of events or sales. They sign up and you have an avenue to keep contact with that potential customer.
It’s all in how you word it! When you do not see as big of a click-rate as you want, try rewording your signature file. For instance, just off I29, instead of 45 minutes up I29. This way of thinking and wording may save you from missing prime opportunities to get visitors to your site. The amount of effort you put in your paid add needs to be the same for your ‘perfect’ signature page.
Being the Best Public Speaker You Can Be
June 12, 2009 by Chris
Filed under Blogging, Leadership Skills
Most all of us regard public speakers as being an expert when it comes to the topic of focus they are speaking on. Although it is not every day that an individual has the ability to enjoy an impressive high status as being a public speaker comparable to Oprah or Dr. Phil, there are, however, some beneficial steps that you can take to raise the authoritative claim that you hold on a specific topic of specialty.
The job of a motivational speaker requires that you are very serious about your job, as well as each of the duties that it withholds. There are numerous individuals who will be paying hard earned money for your services in teaching them valuable information on key issues of interest.
An aspiring keynote speaker should take the extra effort to educate themselves on important points that should be
delivered during each speech that they give. It is vital that a speaker is able to gain the undivided attention of prospective clients, as well as the attention of those who have booked seminars.
Key Points To Remember
- Provide reliable and current information. This is a very important aspect of giving any type of speech. Use the gift that you have been given as a public speaker with eloquent and informative words. Present your ideas, information, and examples, in a manner that is of the highest standard of quality.
- Do away with the basics. By following a step-by-step instruction format as if you are reading word for word from the pages of a book, is a good way to lose the interest of your entire audience, and quickly earn the title of a boring speaker. Since the whole idea is for you to present yourself and the knowledge that you hold in an well organized manner, while being able to hold the interest of an endless amount of prospective clients, being considered as a bore is not the best thing in the world that you can be considered. Marketing strategies that include the finesse sending a direct and interesting message about the exciting advantages that are in store for your audience is a point of focus to keep in mind during each speech or seminar you have booked. No matter how well your appearance may be, or how high the level of glamorized packaging, if you cannot back it up with valuable information individuals can effectively use, it ends up being useless material.
- Useful resources must be used. Your presentation should supply your audience with relevant resources that can be put to the test and used when they need or want to apply them. These resources must be extremely interesting, putting your audience on the edge of their seat, and wanting to hear more. Testimonials are often a useful tool that individuals enjoy hearing about. They give them a way to relate to others who have already applied the knowledge and information you have given them, ultimately benefiting them with the success they were looking to achieve. Providing your audience with relevant credentials that you have earned is also an important aspect of effective speaking that you will want to always include. Although this gives you a great chance to elaborate on your specific field of study, it is important not to get carried away.
- A confident appearance is essential. Prior to the seminar or speech that you plan to give, carefully choosing attire that matches the level of confidence that you hold is a benefit that will present the look of credibility. Always maintaining a professional and dressed for success appearance, is one of the most important aspects of a goal oriented and successful public speaker.











